Why diamond shape matters
If there’s one question we’re asked time and time again, it’s, “Which diamond shape should I choose?” It’s completely understandable because in a solitaire ring, the diamond is the main event. With no surrounding stones to compete for attention, its shape has a huge influence on the overall look and personality of the ring.
The truth is, there isn’t a single “best” diamond shape. What looks perfect on one person may not feel quite right on another. That’s why we never begin by talking about what’s fashionable. Instead, we like to find out a little about you. Do you love timeless jewellery, or are you looking for something a little more contemporary? Are you after maximum sparkle, or do you prefer elegant simplicity? Looking at different solitaire engagement rings together is often the easiest way to discover what really catches your eye.






